“It is necessary … for a man to go away by himself … to sit on a rock … and ask, ‘Who am I, where have I been, and where am I going?”
― Carl Sandburg
This is true for man and it is true for a growing nonprofit.
Over the past twelve months, we have taken measurable steps to lay a more solid foundation for Lifeline. If our philosophy to development is described as “bottoms-up”, then our approach to laying this groundwork can only be described as “top-down”. The top echelon of the organization sat down with the team and worked together side by side to beckon the best steps forward. Every single voice was heard and every opinion taken into account. A driller from Uganda was given the opportunity to speak his mind while a board member (who is a professor of Medicine from Georgetown) listened on intently. During this period of self–reflection, we were also faced with sudden and expected challenges that shook the foundation of the organization. However, the two things that have remained intact during this transformative process have been our united spirit and our unwavering commitment to Lifeline’s mission.
And so we begin the first chapter towards answering the age-old question of “where am I going”. At Lifeline, our “destination” is a world in which no one is forced to drink contaminated water or expose themselves, their families their environment to the harms associated with cooking on an open fire. Internally, we have charted the strategic framework to better accomplish our mission. Externally, we have revamped our website, educational materials and brokered a cohesive marketing approach to better inform and include our supporters. It will be in this spirit of ‘together-ness’ and fierce determination that we will continue to move forward, more robust than ever before.